This is a workshop like no other you have attended in the fitness industry.

Here’s some of what you will learn when you attend -

 - The three things that every PT needs to do in their marketing strategy so that they are the person that everyone turns to in their given niche

 - Why most PT’s are 100% wrong in the way they attract clients and how you can avoid making the same mistakes.

 - How to use a secret tool that will mean you are never short of a topic or information to share with your prospective clients….basically how to have marketing content that makes your prospects want to give you money.

 - How to get more clients than the crap PT down the road, you know the one who’s really bad at giving advice but seems to be busy all day long and raking it in!

 - The mistake most PT’s make in their marketing material and how to avoid that problem yourself…

 - How to position yourself as an expert and be the type of trainer that people are falling over to train with.

....plus learn from our mistakes and strategies that haven't worked, so that you don't make the same ones!


With over 30 years of experince in  the fintess industry, your presenters will engage you in looking at your business as a business.


Fitness Entrepreneur & Business Coach

Find out more about Elle



With over 16 years experience in the health and fitness industry and a background in marketing, Elle helps fitness, wellness and health professionals struggling to grow their businesses create, market and sell powerful packages and expand their brands.

She currently works with premium clients across the world as a specialist women's health, nutrition and fitness coach.


Fitness Educator & Marketing Consultant

Find out more about



Alex has been in the fitness industry since 1998.  He has trained professional sports teams, owned his own PT, Physio & Pilates studio and is an educator for some of the worlds leading brands as well as being a developer of his own material. 

He is now focusing on helping PT's grow their business and growing his own Fitness DNA testing business working with trainers to help maximise their client results as well as their earnings.


PT Business Launch Pad 2016 be an immersive and invaluable experience taking place over 4 hour action-packed workshop in Central, Hong Kong.

The workshop is designed to take you on a step-by-step journey to building a blueprint for your business success.

From deciding on your target market, to strategising on how best to meet that target markets needs, to creating a marketing plan that brings in leads and to converting those sales into customers for life.

Sunday , February 21:

  • 1pm-2pm: Deciding on your ideal client and making sure you know how to speak to them, market to them and talk their language.
  • 2pm-3pm: Business strucuture and marketing plan to maximise your income throughout the year.
  • 3pm-4pm: The basics of copy writing - how to write titles, headlines and content that engages your target client in the right way.
  • 4pm-5pm: How to charge high ticket prices for packages, so that you get paid far more than the other PT's.

(Central, Hong Kong)

We will release the venue location and details closer to the event...for now it's a secret!


Be Part of The #1 Event for Fitness Business Growth!





Who is PT Business Mastery Workshop for:

PT's who have at least 12 months in the trenches experience and are used to delivering results to their clients regularly, but are struggling to keep there head above water and have even considered re-training (or returning) to a different industry.

Who is PT Business Mastery Workshop NOT for:

PT's looking for the next magic pill that will transform their business to the next level.  Whiners, pain in the ass trainers, know it all’s and non action takers who always complain about other people doing better than them.  Basically PT's who have no intention of actually learning how to do these things right and prefer the scatter gun approach to attracting clients.

Will I learn how to do social media:

Social media (and the different platforms) could make up a weekend or a weeks training course in it's self.  We will touch on social media as part of your well rounded marketing plan but we won't be going through individual ways of utilising social media.

Is this a certification programme:

This is most certainly not a certification programme and to be honest if you're still at that level then this probably isn't the event for you.  This is for trainers who are ready to actually build a business rather than have just a job.  This will NOT have CEU’s attached to it.

Will this teach me everything I need to know about marketing:

In our opinion you can never know everything about marketing and this workshop is designed to start you off on that whole journey of business discovery.  this will however give you a blueprint that you can follow and work to so that you are moving your business forward in a positive manner with structure and a plan in place.

What if I think your information is a crock of shit?:

If by the end of the first hour you feel that we have not taught you anything of use and you do not want to stay for the proceeding 3 hours, then we will issue you with a full refund on the spot....can't say fairer than that.