The education systems
behind the brands

Proof that I architect systems that scale, on the hardest thing to standardise: people teaching people.

Across global certifying bodies and equipment brands, I designed the curriculum, trained the trainers, and governed the standards so quality held across markets. The same instinct now goes into the operating systems for the businesses behind the brands.

What we do

We design and deliver international-standard education systems for fitness, performance, and clinical-adjacent professionals.

Certified education pathways aligned with global frameworks
Bespoke course design for organisations, brands, and operators
Specialised education bridging rehabilitation, performance, and applied practice
Faculty delivery across Asia-Pacific, UK, and international markets

LMS Ready

Curriculum architecture for digital scale.

APAC Core

Senior faculty expertise across Asia-Pacific.

Certified education partners & faculty roles

Master Trainer

National Academy of Sports Medicine (NASM)

Delivery of internationally standardised certifications (CPT, CES, PES) with a focus on evidence-based programme design.

Master Trainer

Therabody (TheraGun)

Education on recovery technologies and clinical integration within performance and elite sport environments.

Master Trainer

Trigger Point Therapy

Global education in myofascial and soft-tissue systems for rehabilitation and performance.

Master Trainer

YBell Fitness

Education on multi-modal strength systems and scalable training solutions.

Master Trainer

TraTac

Applied education in movement preparation, recovery tools, and training system integration.

Product Education Specialist

Cybex International

Technical education supporting safe, effective, and commercially viable strength and cardio implementation.

Master Trainer

SAQ International

Speed, agility, and quickness education with direct transfer to athletic performance.

Master Trainer

Jordan Fitness / Quantum Education

Structured strength and conditioning education for professional coaches and operators.

Bespoke & specialised education (Original IP)

Strength & Conditioning for Therapists (UK)

Advanced education for physiotherapists bridging rehabilitation and performance training.

Application of Genetic Testing (China)

Translating genetic data into practical programming, recovery strategies, and client communication.

Olympic Weightlifting Coach Education

Levels 1–3: Progressive coaching pathway covering technical skill acquisition and diagnostics.

International Faculty Education

Delivery of advanced workshops at major industry events like ChinaFit and Nike Shanghai.

Who this is for

  • Education providers and certifying bodies
  • Fitness and performance brands
  • Universities, institutes, and training academies
  • Organisations seeking scalable, compliant education systems
  • Organisations requiring custom curriculum and faculty delivery

Delivery models

Certified pathway delivery
Bespoke course design
Faculty & educator training
LMS curriculum architecture
Seminars & multi-day workshops
Alex Poole
Led by

Alex Poole

MSc Exercise Physiology & Sports Biomechanics

BSc (Hons) PE, Sports Science & Recreation Management

Over 25 years’ experience delivering education across elite sport, clinical environments, and international fitness markets, including senior faculty roles, course creation, and large-scale education delivery across Asia-Pacific and the UK.